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Tune In and Dial Out: How to Win at B2B Cold Calling

By |2025-06-04T12:15:07+08:0021-Sep-2022|

HAVE YOU SAID ANY ONE OF THESE BEFORE A CALL?

“No one will want to talk to me.”

“I’m sure they’ll just hang up on me.”

“I can’t do this.”

“I don’t know what I’m talking about.”

“What’s the point…”

“I’m not good enough.”

“They probably won’t pick up the phone anyway.”

If your answer is YES, then this book is

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Why You Need to Refresh Your Lead Generation Strategies in H2

By |2022-08-10T03:03:45+08:0020-Jul-2022|Articles|

In today’s business world, the term “lead generation” is everywhere. And for good reason—lead generation is an essential part of doing business in order to generate new sales opportunities and grow revenue.

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How to Create More Visibility for My OEM Program

By |2022-05-19T17:27:25+08:0017-Mar-2022|Webinars|

In this webinar, we shared tips and insights on how to successfully recruit ISVs into your ecosystem.

We’ll show you how we engage thousands of software vendors on behalf of our OEM customers to create more visibility for their OEM program. 

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The Ultimate Guide to Identifying ISV Leads

By |2022-02-03T15:09:51+08:0021-Jan-2022|


In this guide, you’ll learn:

How to select and educate top ISV accounts

DOWNLOAD THE ULTIMATE GUIDE TO IDENTIFYING ISV LEADS

Social Media and Account-Based Marketing (ABM) for OEMs

DOWNLOAD THE ULTIMATE GUIDE TO IDENTIFYING ISV LEADS

How to create a remarkable LinkedIn profile for social selling

DOWNLOAD THE ULTIMATE GUIDE TO IDENTIFYING ISV LEADS

How to build up a relevant network on LinkedIn

DOWNLOAD THE ULTIMATE GUIDE TO IDENTIFYING ISV LEADS

The importance of

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10 Landing Page Best Practices for Software Vendors in 2022

By |2022-05-19T17:29:59+08:0020-Jan-2022|Articles|

For any successful marketing campaign to work, it’s important to have great landing pages that can be used as support to educate, nurture, and convert top-of-the-funnel leads into viable sales opportunities. 

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Homepage Tester

By |2022-09-22T21:24:34+08:004-Jan-2022|

How We Can Help Grow Your Business

Lead Generation

Digital Marketing

Market Intelligence

ISV-OEM Channel Partner Recruitment

Make Informed Marketing Decisions

Decades of experience has taught us that there’s no one-size-fits-all approach when highlighting your value proposition to your end-users and potential partners. Visit our collection of articles, guides, infographics and videos to learn which marketing tactics are best for you.

Visit the Resource Library

Tune In and Dial

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LinkedIn Showcase Page Best Practices

By |2022-05-19T17:35:00+08:008-Dec-2021|Guides, checklists and best practices|

A LinkedIn Showcase Page is an effective way to communicate your offer to ISVs.

It works as an extension of your main company page. They function as a dedicated child page, where a company builds a niche following around specific areas of their business. Think of them as supplements – not replacements – to the company page.

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