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About Liz Lemarchand

Liz is the Chief Operating Officer of MediaDev, a global IT marketing firm. She has 20 years of marketing experience and provides strategic counsel to software vendors both large and small.
25 Jun 2019 25 Jun 2019

Best Practices in Data Acquisition

By |2019-06-25T12:27:05+02:00June 25th, 2019|Videos|0 Comments

Liz gives tips to ensure your data sets are relevant so that your future marketing campaigns are a success.
18 Jun 2019 18 Jun 2019

Lead Generation for Software Companies

By |2019-06-18T10:02:05+02:00June 18th, 2019|Videos|0 Comments

Liz describes what a qualified lead really is – and what is not. She also gives easy-to-follow examples to help you tell the difference.
13 Jun 2019 13 Jun 2019

IT Telemarketing Companies: How to Avoid the Pitfalls When Choosing a Lead Generation Outsourcer

By |2019-06-17T10:24:13+02:00June 13th, 2019|Articles|0 Comments

Choosing an outsourcer for outbound IT telemarketing can be a daunting task.  Not only do you need to be sure that they are going to deliver a quality service, but by acting on your behalf, they are representing your company’s image.
11 Jun 2019 11 Jun 2019

How to Choose the Right Marketing Outsourcer for Your Business

By |2019-06-11T11:58:53+02:00June 11th, 2019|Videos|0 Comments

Investing in marketing is a big deal, so keep these important pointers in mind when choosing who you work with when building your brand and generating leads.
04 Jun 2019 04 Jun 2019

How to Create a Remarkable LinkedIn Profile for Social Selling

By |2019-06-04T10:33:40+02:00June 4th, 2019|Videos|0 Comments

Liz walks us through the steps to make your profile stand out by building legitimacy.
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