Cold calling is often the source of cold sweats, nightmares, and headaches. It’s a sales strategy that people love to hate. AND there is no faster way to get sales leads than picking up the phone and talking to people. Learning the skill set to be successful at cold calling will help you in all areas of your life, not just in business. This book is full of practical tips that can be immediately applied to help you get over your fear of the phone, shift your perspective, and show up to give so that both you and your prospects benefit from the interaction.
While you may not become a great cold caller overnight, this book provides instant pain relief for the most common challenges people face when dialing out and includes real-life examples that can be easily applied to help you improve your outcome.