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Guides, checklists and best practices

These comprehensive yet simplified tips and workbooks should help you get started with your marketing efforts.

B2B Lead Generation Outsourcing Best Practices Workflow

If you’re looking at outsourcing your lead generation, you might come across a few friction points: You have no idea where to find the right agency You have no time to thoroughly vet each provider on the list You’re uncertain what actually goes on throughout the entire process of lead generation, and you don’t know what’s right or wrong You’re not convinced that a third-party vendor will be able to deliver the same quality leads that your internal team generates You’re afraid that the agency will run off in the wrong direction and you won’t

By |2024-01-24T18:12:32+08:0024-Jan-2024|Categories: Guides, checklists and best practices|Tags: |Comments Off on B2B Lead Generation Outsourcing Best Practices Workflow

The Ultimate Guide to Identifying ISV Leads

You'll learn: How to select and educate top ISV accounts Social Media and Account-Based Marketing (ABM) for OEMs How to create a remarkable LinkedIn profile for social selling How to build up a relevant network on LinkedIn The importance of personalized outreach ABM Social Selling best practices and recommendations

By |2024-02-15T17:04:36+08:0026-Jan-2022|Categories: Guides, checklists and best practices|Tags: |Comments Off on The Ultimate Guide to Identifying ISV Leads

LinkedIn Showcase Page Best Practices

A LinkedIn Showcase Page is an effective way to communicate your offer to ISVs. It works as an extension of your main company page. They function as a dedicated child page, where a company builds a niche following around specific areas of their business. Think of them as supplements – not replacements – to the company page.

By |2022-05-19T17:35:00+08:008-Dec-2021|Categories: Guides, checklists and best practices|Tags: , |Comments Off on LinkedIn Showcase Page Best Practices

How COVID-19 Accelerated Digital Transformation and Altered Software Consumer Behaviour

Curious to know how the pandemic has disrupted certain industries and to what extent? We conducted in-depth research by analyzing the results of recently published industry reports to compile key figures into one comprehensive e-book and give our insight into how such disruptions have affected software consumption.

By |2021-04-13T09:48:16+08:0013-Apr-2021|Categories: Guides, checklists and best practices|Comments Off on How COVID-19 Accelerated Digital Transformation and Altered Software Consumer Behaviour
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