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Resources about “Marketing tips

Improve your marketing acumen with these practical and easily actionable insights, tricks and more.

How Culture Influences Marketing

Liz talks about how your grasp of the culture of the market you’re trying to serve can indicate how your marketing efforts will translate. She also shares insights on how you can be more effective in marketing by taking culture into consideration in your messaging.

By |2021-10-19T16:49:22+08:0019-Oct-2021|Categories: Podcasts|Tags: |Comments Off on How Culture Influences Marketing

Successful Outbound Lead Generation Tactics for Q4

It’s the mad dash at the end of the year. We’re in Q4 and time is going by fast. Everyone wants to finish off 2021 with a bang and kick off 2022 on the right foot. So what are some strategies that you can be doing in order to generate better leads? That is the topic for today’s Software Marketing Made Simple episode.

By |2021-10-12T16:29:20+08:0012-Oct-2021|Categories: Podcasts|Tags: , |Comments Off on Successful Outbound Lead Generation Tactics for Q4

The Top 5 Marketing Trends for Q4 2021

The mad dash to the end of the year is here, and marketers are working over-time to ensure a successful finish to 2021.  Here are some insights to help keep you at the top of your marketing game for Q4 and beyond. 

By |2021-09-30T15:51:05+08:0030-Sep-2021|Categories: Articles|Tags: |Comments Off on The Top 5 Marketing Trends for Q4 2021

Emailing Your B2B Prospect List Once a Day – Can it be Done Without Them Unsubscribing?

A lot of our customers are curious about increasing their B2B email outreach cadence but are afraid of bombarding their prospects and turning into spammers. The fear is that their prospects will unsubscribe if they are emailed too much. While this can be a risk, (and can happen if your messaging is too salesy), as long as you continue to provide the most amount of value to your prospective clients and the purpose of your email cadence is to give, the likelihood of them unsubscribing is low. 

By |2021-09-08T16:10:07+08:008-Sep-2021|Categories: Articles|Tags: , |Comments Off on Emailing Your B2B Prospect List Once a Day – Can it be Done Without Them Unsubscribing?

Is Social Selling the New Telemarketing? Why Outreach on LinkedIn Cannot be the Only Tactic you Use to Generate Sales Leads

Liz explores how social selling is parallel to telemarketing and shares valuable tips on how to have a more effective outreach strategy in this new podcast episode.

By |2021-08-19T16:03:12+08:003-Aug-2021|Categories: Podcasts|Tags: , |Comments Off on Is Social Selling the New Telemarketing? Why Outreach on LinkedIn Cannot be the Only Tactic you Use to Generate Sales Leads
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