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Home/Tag: inbound marketing

Resources about “Inbound marketing

Attract, convince, convert and engage with your audience through online channels.

20 Oct 2019 20 Oct 2019

Why Niche Marketing Is Important

By |2019-11-05T10:20:24+01:00October 20th, 2019|Articles|0 Comments

Hyper-targeting your customers really works, and here are four practical tips to help you do that.
12 Sep 2019 12 Sep 2019

5 Facts You Have to Face to Sell SaaS to the Enterprise

By |2019-09-12T11:57:12+02:00September 12th, 2019|Articles|Comments Off on 5 Facts You Have to Face to Sell SaaS to the Enterprise

If you’ve determined that your Software as a Service (SaaS) solution is ready to take to an enterprise market, prepare your team for a different sales process than consumer or small and medium-sized business (SMB) sales.

28 Aug 2019 28 Aug 2019

How to Conduct E-Mail Outreach Without Becoming a Spammer

By |2019-08-28T09:23:43+02:00August 28th, 2019|Videos|0 Comments

Liz provides tips on what (and what not) to do when doing e-mail outreach so you don’t appear like spam.

01 Aug 2019 01 Aug 2019

How to Use Telemarketing to Promote Content and Generate Top-of-the-Funnel B2B Leads

By |2019-08-01T09:43:42+02:00August 1st, 2019|Articles|0 Comments

Telemarketing as an outreach strategy often gets a bad rap. It has the tendency to be associated with under-educated people sitting in gigantic call-centers in faraway lands offshore, who are programed (like robots) to read a script over and over, day after day, to hundreds of prospects an hour, pushing products that have little to no value to the person on the other end of the line.

18 Jul 2019 18 Jul 2019

Technical Software Support: Why AI Chat-bots Should Never Entirely Replace Human Contact

By |2019-07-29T09:15:47+02:00July 18th, 2019|Articles|0 Comments

Having inbound customer support for your software product is a must. Not only does it reassure clients because they can get the answers to their questions immediately, but it is essential in order to escalate glitches so that they can be resolved quickly. The trend today is to provide inbound support through online chat, but is that really enough?