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Resources about “Inbound marketing

Attract, convince, convert and engage with your audience through online channels.

Creating Content for Independent Software Vendors (ISVs)

Liz talks about content writing for ISVs with Bernadette Wilson, who is a regular contributor to the DevPro Journal and has 20+ years of experience as a journalist, writer, editor and B2B marketer.

By |2021-05-10T15:53:05+02:003-May-2021|Categories: Podcasts|Tags: |Comments Off on Creating Content for Independent Software Vendors (ISVs)

The Importance of Having Success Stories

Liz and Sander discuss why case studies should be an essential part of your digital marketing strategy.

By |2021-03-16T07:34:10+01:0016-Mar-2021|Categories: Podcasts|Tags: , , |Comments Off on The Importance of Having Success Stories

How to Adapt My Social Media Strategy to My Business

Being present on social media platforms is essential, but knowing the most suitable social network for your business activity is even more important.

By |2021-05-17T07:55:24+02:0012-Nov-2020|Categories: Articles|Tags: |Comments Off on How to Adapt My Social Media Strategy to My Business

Technical Software Support: Why AI Chat-bots Should Never Entirely Replace Human Contact

Having inbound customer support for your software product is a must. Not only does it reassure clients because they can get the answers to their questions immediately, but it is essential in order to escalate glitches so that they can be resolved quickly. The trend today is to provide inbound support through online chat, but is that really enough?

By |2021-05-17T14:13:02+02:0025-Jun-2020|Categories: Articles|Tags: , |Comments Off on Technical Software Support: Why AI Chat-bots Should Never Entirely Replace Human Contact
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