Resources about “Social selling“
Go beyond the traditional social media marketing by taking a highly personalized approach in your outreach, especially on LinkedIn.
Showcase pages on LinkedIn work as an extension of your main company page. They function as a dedicated child page, where a company builds a niche following around specific areas of their business. Think of them as supplements – not replacements – to the company page.
Liz explores how social selling is parallel to telemarketing and shares valuable tips on how to have a more effective outreach strategy in this new podcast episode.
Liz and William discuss the reasons why market intelligence reports are indispensable in the sales toolkit.
Liz and Clara discuss the best practices for nurturing sales leads via LinkedIn, and maximizing outreach potential via Sales Navigator.
Developing marketing messaging to end-user audiences is pretty straightforward. You know your value proposition, how your solution will help decision-makers, and you tell your story in a clear, easy to understand way.