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Podcasts

Don’t feel like reading articles? Listen to these perceptive talks about ISV marketing, sales and channel partner recruitment.

Practical Tips from Tune In & Dial Out You Can Apply Today

In this episode, Liz talks about her book, Tune In and Dial Out: How to Win at B2B Cold Calling and shares some quick tools and strategies so that you can really implement all of the best practices that she outlined in the book and get really good at your cold calling outreach.  If you’re already thriving at cold calling but are still looking to improve or you’re struggling and want to thrive at it, then this episode is for you!

By |2022-10-04T12:19:37+08:004-Oct-2022|Categories: Podcasts|Tags: |Comments Off on Practical Tips from Tune In & Dial Out You Can Apply Today

How to Win at B2B Cold Calling

In this episode, Liz and John discuss her new book, Tune In and Dial Out: How to Win at B2B Cold Calling. Listen in and learn practical, tested, and proven tips to help you change your mindset around B2B cold calling, become more effective in your outreach, and turn your leads into loyal customers. Listen to the episode on Apple Podcast, Google Podcasts, Spotify, Breaker, Pocket casts, RadioPublic, or Anchor. Or read the transcript below. If you’ve enjoyed this episode, please subscribe via  Apple Podcast | Google Podcasts | Spotify | Anchor to automatically get the next

By |2022-09-28T15:01:54+08:0021-Sep-2022|Categories: Podcasts|Tags: |Comments Off on How to Win at B2B Cold Calling

Why We Decided to Create an Online Masterclass

Essentials to Lead Generation for Software Vendors is MediaDev’s pilot online marketing course. Listen in as Liz shares the thought process behind why we put together Mediadev Marketing Masterclass for you software marketers! Want to become a high-performing lead generation specialist? Join the class now! Get all the course details here.

By |2022-05-19T17:35:44+08:0023-Nov-2021|Categories: Podcasts|Tags: |Comments Off on Why We Decided to Create an Online Masterclass

Why OEM Program Holders Should Help Their ISV Partners to Market Their Solutions

In order to create a win-win situation, the more products your partner sells, the more revenue you’re generating for yourself. So, it’s really in your best interest to help your partners market their products. And there’s a number of different ways that you can do that.

By |2022-05-19T17:41:34+08:0010-Nov-2021|Categories: Podcasts|Tags: |Comments Off on Why OEM Program Holders Should Help Their ISV Partners to Market Their Solutions

Are Prospects Tired of Outreach Because of the Pandemic? B2B Lead Generation Tips for ISVs

Liz talks to Joseph Indolos, a Lead Generation Guru, about navigating lead generation during the pandemic. Which industries are best for outreach now and which ones to hold off for the time being? He shares insights, tips, and practical advice on how to be a better marketer in this new normal. Listen in!

By |2022-05-19T17:41:50+08:0027-Oct-2021|Categories: Podcasts|Tags: |Comments Off on Are Prospects Tired of Outreach Because of the Pandemic? B2B Lead Generation Tips for ISVs
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