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Interviews

Don’t feel like reading articles? Listen to these perceptive talks about marketing and sales.

Why Is QA an Integral Part of the Lead Generation Process

Liz and Rosell discuss the importance of quality assurance in lead generation.

By |2021-01-18T09:48:07+01:0019-Jan-2021|Categories: Interviews|Tags: |Comments Off on Why Is QA an Integral Part of the Lead Generation Process

Why Is It Important to Deliver MQLs and SQLs at the Same Time During a Campaign?

Here’s a clip from Liz and Lorenzo’s podcast episode where they discuss the importance of the entire sales funnel, and why you’re missing out on a lot of valuable information if you only look at sales-qualified leads.

By |2021-01-14T05:50:45+01:0014-Jan-2021|Categories: Interviews|Tags: , |Comments Off on Why Is It Important to Deliver MQLs and SQLs at the Same Time During a Campaign?

Keys to Successfully Generating Sales Appointments through Social Selling

Liz and Clara discuss the best practices for nurturing sales leads via LinkedIn, and maximizing outreach potential via Sales Navigator.

By |2021-01-12T11:18:22+01:0012-Jan-2021|Categories: Interviews|Tags: |Comments Off on Keys to Successfully Generating Sales Appointments through Social Selling

Catching up with a Former MediaDev Employee

Liz catches up with Jemina, who now works as a business development manager for a software company. They talk about how her experience in MediaDev has prepared her for such role.

By |2020-12-15T05:14:53+01:0015-Dec-2020|Categories: Interviews|Comments Off on Catching up with a Former MediaDev Employee

Omnichannel Marketing in EMEA

Liz and Lu discuss the best ways to engage and nurture prospects, and how to convert them to valid sales opportunities. Lu also offers tips on how to generate leads in Russia.

By |2020-12-08T04:23:08+01:008-Dec-2020|Categories: Interviews|Tags: |Comments Off on Omnichannel Marketing in EMEA
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