Resour
ces about “Lead generation“
Learn how to effectively identify potential prospects who would have genuine interest in your software.
Recruiting new ISV partners to your OEM program is a highly valuable endeavor. Not only is OEM driving revenue at record rates, it is becoming one of the fastest growing business drivers out there.
It seems like it’s a daily occurrence that I get emails, Inmails and spam coming from all sorts of people trying to sell me leads. Maybe you get those messages too—the ones that promise you’ll close more deals faster and look like they’ve been copy/pasted, then sent out to everyone under the sun…
If you’re looking at outsourcing your lead generation, you might come across a few friction points: You have no idea where to find the right agency You have no time to thoroughly vet each provider on the list You’re uncertain what actually goes on throughout the entire process of lead generation, and you don’t know what’s right or wrong You’re not convinced that a third-party vendor will be able to deliver the same quality leads that your internal team generates You’re afraid that the agency will run off in the wrong direction and you won’t
MediaDev was hired by Densify to execute a comprehensive lead generation strategy to identify highly qualified sales opportunities.
Here’s a sneak peek of Liz Lemarchand’s Tune In and Dial Out: How to Win at B2B Cold Calling audiobook. The book is full of tips and strategies on how to be successful at cold calling, and hopefully, this will serve you.
