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Resources about “Channel partnerships

Boost your software sales through marketing insights about ISV-OEM partnerships, partner recruitment, reseller networks and more.

18 Feb 2019 18 Feb 2019

Why ISV-OEM Relationships Are Important for Building Your Software Business

By |2019-02-19T03:48:04+02:00February 18th, 2019|Videos|0 Comments

Liz explains the benefits of embedding specialty features from other software to enhance the overall value of your solution.
11 Dec 2018 11 Dec 2018

What You Can Do When Your Resellers Are Not Reselling

By |2018-12-11T06:27:36+02:00December 11th, 2018|Videos|0 Comments

Liz provides useful tips on how you can help your reseller network yield better sales results.
07 Nov 2018 07 Nov 2018

Conquer Europe Through Software Resellers

By |2019-03-04T10:51:02+02:00November 7th, 2018|Videos, Webinars|0 Comments

In this webinar, we explain why resellers are a great way for software vendors to expand their business abroad.
27 Sep 2018 27 Sep 2018

How to Create a Reseller Program

By |2018-09-27T06:41:18+02:00September 27th, 2018|Articles|0 Comments

Always start by truly understanding your desired reseller profiles and highlighting the value propositions that are important to them.
14 Aug 2018 14 Aug 2018

Why Having a Partner Ecosystem Is an Important Marketing Tool for ISVs

By |2018-09-27T06:42:21+02:00August 14th, 2018|Articles|0 Comments

You know it’s important to market your software beyond your own channels, and having a network for channel partnerships is one of the best ways to do it.
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