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Home/Tag: OEM channel partnerships

Resources about “OEM channel partnerships

Boost your software sales through marketing insights about ISV-OEM partnerships, partner recruitment, reseller networks and more.

08 Jan 2020 08 Jan 2020

Choosing the Right Marketing Agency (Checklist)

By |2020-01-09T05:21:54+01:00January 8th, 2020|Guides, checklists and best practices|0 Comments

​Choosing an agency can be time-consuming and comes with a lot of pressure. The decision could have a large impact on the growth of your company or the program that you are managing.

06 Sep 2019 06 Sep 2019

How Korean Software Vendors Look at International Expansion and Foreign OEM Partnerships

By |2019-09-06T07:56:16+02:00September 6th, 2019|Infographics|0 Comments

We have interviewed software vendors across Korea from small to large enterprises to understand their global footprint and get their perspective on foreign software partnerships that can fuel their growth. We looked at the ambition for Korean ISVs to expand their business internationally and what challenges they experience in the process of doing so. In this infographic we present our findings on the attitude and expectations towards foreign OEM programs and software ecosystems of the Korean ISV industry

22 Aug 2019 22 Aug 2019

2019 State of Public Cloud: Market Share, Trends and Predictions

By |2019-08-27T05:54:08+02:00August 22nd, 2019|Infographics|0 Comments

We’ve looked at retrospective Q4 2018 data and projections for 2019, according to respected research firms and industry experts. Here are some interesting findings we’ve gathered about market share, cloud adoption trends and challenges, and industry predictions for the rest of the year.

09 Aug 2019 09 Aug 2019

3 Benefits and 5 Mistakes of Selling Through a Channel

By |2019-08-14T07:47:13+02:00August 9th, 2019|Articles|Comments Off on 3 Benefits and 5 Mistakes of Selling Through a Channel

Some ISVs adopt an indirect sales model to take their products to market. This enables a channel of value-added resellers (VARs) to offer your application to their customers, assist with implementation, and possibly provide complementary software, hardware and infrastructure to build a total solution.

09 May 2019 09 May 2019

5 Ways to Optimize Your Partner Recruitment Efforts

By |2019-05-09T10:45:36+02:00May 9th, 2019|Articles|0 Comments

To get the right partners, you need to have the right approach. Keep these important points in mind as you plan your partner recruitment efforts.