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Finding deep insights on ISVs is a daily obsession of our Market Intelligence team.
This webinar will give you the tools and strategies to understand how we do that so that you and your team can benefit from our expertise in this area.
If you are reading this article, I am assuming that you landed here because you are in need of reliable ISV data. Software companies with white labelling or embedded offers, and who are looking to sell with or to ISVs are becoming more and more prevalent.
If you’re looking at outsourcing your lead generation, you might come across a few friction points:
In this episode, Liz interviews Alisa Manjarrez, Managing Director of Stories Bureau and an expert on B2B podcasts. If you’re exploring including podcasts in your marketing strategy, tune in!
Choosing an agency can be time-consuming and comes with a lot of pressure. The decision could have a large impact on the growth of your company or the program that you are managing.
Here’s a sneak peek of Liz Lemarchand’s Tune In and Dial Out: How to Win at B2B Cold Calling audiobook.
The book is full of tips and strategies on how to be successful at cold calling, and hopefully, this will serve you.
In business, there are plenty of factors that spell success, and many of these factors are a result of our ability to satisfy customers. In today’s competitive market, it is very important for businesses to have a loyal customer base and a steady stream of new customers coming into the fold. Without this, it will be very difficult to sustain business in the long run. This is why customer retention strategies and processes are so important, and it is also why many companies work hard to improve their customer retention rates.
People are always trying to do more with less. And with the economic context the way it is, that couldn’t be more true than it is right now. At the same time, companies can’t just stop generating leads, recruiting new strategic partners, and selling product. So how do you generate more leads with less resources?
Anyone who has gone through the customer journey and purchased your products or services can be considered an existing customer. It is critical that they are satisfied with their purchase in order for them to become repeat customers and even advocates for your brand. But if you really want to build a lasting relationship between your brand and your customer base, then you will need to increase your marketing efforts toward existing customers.
