What Are the Differences Between Native Apps, Web Apps and Hybrid Apps?
Here’s a quick guide to understanding the distinctions among these types of application deployments.
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The Ultimate Social Selling Guide for Software OEMs
In this new guide, we’ll walk you through how you can identify and engage high potential ISVs with social selling.
How to Get People to Join Your Webinar
With webinars becoming even more popular during this season of confinement, here’s everything you need to know to make your online event a success.
How to Cope Now That Your Entire Sales Team Is Working From Home
I have been working from home for years. Nearly 10 years in fact. So, it’s nothing new for me to be quarantined inside my home for days on end working away in front of my computer screen. Of course, worry over the spread of COVID-19 has now forced hundreds of thousands of people into home offices across the globe and it happened at an unprecedented speed. It seemed like practically overnight that business closed their crowded downtown offices and implemented work-from-home policies.
How to Transform Content Syndication Leads into Real Sales Opportunities
More than just getting in touch with your leads, it’s also important to gauge their level of interest.
How Korean Software Vendors Look at International Expansion and Foreign OEM Partnerships
We have interviewed software vendors across Korea from small to large enterprises to understand their global footprint and get their perspective on foreign software partnerships that can fuel their growth.
2019 State of Public Cloud: Market Share, Trends and Predictions
We’ve looked at retrospective Q4 2018 data and projections for 2019, according to respected research firms and industry experts.
Marketing Qualified Lead Generation Workflow
Here is a step-by-step workflow to keep in mind when using outbound telemarketing to generate top-of-the-funnel leads.
How to Use Telemarketing to Promote Content and Generate Top-of-the-Funnel B2B Leads
Telemarketing as an outreach strategy often gets a bad rap. It has the tendency to be associated with under-educated people sitting in gigantic call-centers in faraway lands offshore, who are programed (like robots) to read a script over and over, day after day, to hundreds of prospects an hour, pushing products that have little to no value to the person on the other end of the line.
