Liz talks about the key to effective marketing campaigns with Celine Nabais Kahoudji, who is the Senior Field Marketing Manager (South Europe/Benelux) at Couchbase.

Listen to the episode on Apple Podcast, Google Podcasts, Spotify, Breaker, Pocket casts, RadioPublic, or Anchor.



Designing a successful campaign, what made it work well, and learning from the process [01:53]

Advice on running campaigns to increase brand awareness for B2B software solutions [04:11]

Marketing tactics that have the most impact [05:19]

Measuring the success of a marketing campaign [07:08]

Other tips on successful marketing campaigns [08:48]

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