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Interview with Bernadette Wilson, ISV content writer

By |2018-11-22T06:26:01+00:00July 10th, 2018|Interviews|0 Comments

Liz talks about content writing for ISVs with Bernadette Wilson, who is a regular contributor to the DevPro Journal and has 19 years of experience as a journalist, writer, editor and B2B marketer.

In this interview, Bernadette explains how she began her career in writing, and what it is like to create content for such a fast-moving industry. During the conversation, she talks about what motivates her to write about ISVs, highlights some of the challenges she faces, and offers up solutions to overcoming them.

At the end of the interview, Bernadette discusses the biggest mistake that ISVs make when writing their own content, and provides useful tips for them to improve.

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About the Author:

Liz is the Chief Operating Officer of MediaDev, a global IT marketing firm. She has 20 years of marketing experience and provides strategic counsel to software vendors both large and small.

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