Software marketers are always looking to generate leads fast, so what are some ways to increase visibility for your brand quickly in order to do so? Here are five tips for generating leads so that you can establish a pipeline of sales opportunities now.
Liz reminds us that authenticity, believing in the product and telling a relatable story are key to not sound like “marketing blah blah”.
B2B outbound lead generation campaigns are designed to initiate conversations with key company decision-makers by engaging them in high-level discussions about their challenges, and then positioning your solution to address such pain points.
Liz asks Pacome how he continuously executes survey campaigns with great results.
Liz and Sander discuss why case studies should be an essential part of your digital marketing strategy.
