Liz talks about content writing for ISVs with Bernadette Wilson, who is a regular contributor to the DevPro Journal and has 20+ years of experience as a journalist, writer, editor and B2B marketer.
Liz and William discuss the reasons why market intelligence reports are indispensable in the sales toolkit.
Still not convinced about the value of embedding customer service into your business priorities? How about trying to treat it as an integral part of your marketing strategy?
Software marketers are always looking to generate leads fast, so what are some ways to increase visibility for your brand quickly in order to do so? Here are five tips for generating leads so that you can establish a pipeline of sales opportunities now.
Curious to know how the pandemic has disrupted certain industries and to what extent? We conducted in-depth research by analyzing the results of recently published industry reports to compile key figures into one comprehensive e-book and give our insight into how such disruptions have affected software consumption.
