Best Practices in Data Acquisition
Liz gives tips to ensure your data sets are relevant so that your future marketing campaigns are a success.
Lead Generation for Software Companies
Liz describes what a qualified lead really is – and what is not. She also gives easy-to-follow examples to help you tell the difference.
IT Telemarketing Companies: How to Avoid the Pitfalls When Choosing a Lead Generation Outsourcer
Choosing an outsourcer for outbound IT telemarketing can be a daunting task. Not only do you need to be sure that they are going to deliver a quality service, but by acting on your behalf, they are representing your company’s image.
How to Choose the Right Marketing Outsourcer for Your Business
Investing in marketing is a big deal, so keep these important pointers in mind when choosing who you work with when building your brand and generating leads.
How to Create a Remarkable LinkedIn Profile for Social Selling
Liz walks us through the steps to make your profile stand out by building legitimacy.
