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Resources about “Inbound marketing

Attract, convince, convert and engage with your audience through online channels.

2020 Inbound Marketing Trends For Your Small Business

The pandemic shouldn’t stop your business from growing, especially if you consider what you can do with inbound marketing.

By |2021-05-17T14:05:23+08:0011-Jun-2020|Categories: Articles|Tags: |Comments Off on 2020 Inbound Marketing Trends For Your Small Business

Why Niche Marketing Is Important

Hyper-targeting your customers really works, and here are four practical tips to help you do that.

By |2020-11-07T13:02:55+08:0020-Oct-2019|Categories: Articles|Tags: |Comments Off on Why Niche Marketing Is Important

5 Facts You Have to Face to Sell SaaS to the Enterprise

If you’ve determined that your Software as a Service (SaaS) solution is ready to take to an enterprise market, prepare your team for a different sales process than consumer or small and medium-sized business (SMB) sales.

By |2020-11-07T15:01:00+08:0012-Sep-2019|Categories: Articles|Tags: , |Comments Off on 5 Facts You Have to Face to Sell SaaS to the Enterprise

How to Conduct E-Mail Outreach Without Becoming a Spammer

Liz provides tips on what (and what not) to do when doing e-mail outreach so you don’t appear like spam.

By |2020-11-07T16:28:12+08:0028-Aug-2019|Categories: Videos|Tags: , |Comments Off on How to Conduct E-Mail Outreach Without Becoming a Spammer

How to Use Telemarketing to Promote Content and Generate Top-of-the-Funnel B2B Leads

Telemarketing as an outreach strategy often gets a bad rap. It has the tendency to be associated with under-educated people sitting in gigantic call-centers in faraway lands offshore, who are programed (like robots) to read a script over and over, day after day, to hundreds of prospects an hour, pushing products that have little to no value to the person on the other end of the line.

By |2020-11-09T14:09:23+08:001-Aug-2019|Categories: Articles|Tags: , |Comments Off on How to Use Telemarketing to Promote Content and Generate Top-of-the-Funnel B2B Leads
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