inbound marketing Archives - Page 2 of 10

Technical Software Support: Why AI Chat-Bots Should Never Entirely Replace Human Contact
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Technical Software Support: Why AI Chat-Bots Should Never Entirely Replace Human Contact

Articles

Technical Software Support: Why AI Chat-Bots Should Never Entirely Replace Human Contact

Having inbound customer support for your software product is a must. Not only does it reassure clients because they can get the answers to their questions immediately, but it is essential in order to escalate glitches so that they can be resolved quickly. The trend today is to provide inbound support through online chat, but is that really enough?

By Liz Lemarchand|2022-03-03T14:58:04+08:0025-Jun-2020|Categories: Articles|Tags: customer success, inbound marketing|Comments Off

2020 Inbound Marketing Trends For Your Small Business
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2020 Inbound Marketing Trends For Your Small Business

Articles

2020 Inbound Marketing Trends For Your Small Business

The pandemic shouldn’t stop your business from growing, especially if you consider what you can do with inbound marketing.

By Ashley Lipman|2021-05-17T14:05:23+08:0011-Jun-2020|Categories: Articles|Tags: inbound marketing|Comments Off

Why Niche Marketing Is Important
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Why Niche Marketing Is Important

Articles

Why Niche Marketing Is Important

Hyper-targeting your customers really works, and here are four practical tips to help you do that.

By Liz Lemarchand|2020-11-07T13:02:55+08:0020-Oct-2019|Categories: Articles|Tags: inbound marketing|Comments Off

5 Facts You Have to Face to Sell SaaS to the Enterprise
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5 Facts You Have to Face to Sell SaaS to the Enterprise

Articles

5 Facts You Have to Face to Sell SaaS to the Enterprise

If you’ve determined that your Software as a Service (SaaS) solution is ready to take to an enterprise market, prepare your team for a different sales process than consumer or small and medium-sized business (SMB) sales.