Importance of Market Intelligence in Sales Pitches
Liz explains methods to gather valuable insights about your target accounts, and how you can use that information to make your outreach stand out.
How to Resurrect B2B Sales Leads From the Dead
Directly approaching your passive prospects, sometimes even using a less formal approach, can help renew their interest in your offers.
Generating Leads for Software Companies: How to Make Your Next Lead Generation Campaign a Success
Here are three #TipsFromLiz to help you get better results from your lead generation activities.
4 Straightforward Steps to Nurture Leads
These best practices will ensure your B2B marketing campaigns return only the best opportunities at the bottom of the funnel.
Creating a Buzz for Your Next Event
Here is our best practices guide for creating a “buzz” at your next event by maximizing attendance levels.
