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Resources about “Lead generation“

Learn how to effectively identify potential prospects who would have genuine interest in your software.

Why We Decided to Create an Online Masterclass

Essentials to Lead Generation for Software Vendors is MediaDev’s pilot online marketing course. Listen in as Liz shares the thought process behind why we put together Mediadev Marketing Masterclass for you software marketers! Want to become a high-performing lead generation specialist? Join the class now! Get all the course details here.

By |2022-05-19T17:35:44+08:0023-Nov-2021|Categories: Podcasts|Tags: |Comments Off on Why We Decided to Create an Online Masterclass
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Are Prospects Tired of Outreach Because of the Pandemic? B2B Lead Generation Tips for ISVs

Liz talks to Joseph Indolos, a Lead Generation Guru, about navigating lead generation during the pandemic. Which industries are best for outreach now and which ones to hold off for the time being? He shares insights, tips, and practical advice on how to be a better marketer in this new normal. Listen in!

By |2022-05-19T17:41:50+08:0027-Oct-2021|Categories: Podcasts|Tags: |Comments Off on Are Prospects Tired of Outreach Because of the Pandemic? B2B Lead Generation Tips for ISVs
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Successful Outbound Lead Generation Tactics for Q4

It’s the mad dash at the end of the year. We’re in Q4 and time is going by fast. Everyone wants to finish off 2021 with a bang and kick off 2022 on the right foot. So what are some strategies that you can be doing in order to generate better leads? That is the topic for today’s Software Marketing Made Simple episode.

By |2021-10-12T16:29:20+08:0012-Oct-2021|Categories: Podcasts|Tags: , |Comments Off on Successful Outbound Lead Generation Tactics for Q4
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How Can I Ensure My Outsourced (OEM) Lead Generation Campaign is Wildly Successful?

Liz discusses with William Philipps, one of the Outbound Lead Generation experts at MediaDev, insights and tips on how to ensure the success of a lead generation program targeting ISV-OEM.

By |2022-08-09T18:05:37+08:0017-Aug-2021|Categories: Podcasts|Tags: , |Comments Off on How Can I Ensure My Outsourced (OEM) Lead Generation Campaign is Wildly Successful?
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Is Social Selling the New Telemarketing? Why Outreach on LinkedIn Cannot be the Only Tactic you Use to Generate Sales Leads

Many people believe that telemarketing and cold calling are tactics of days past, but the more I think about it, the more I believe that that’s just a nice excuse to hide behind because let’s face it- calling makes people uncomfortable.

By |2022-02-18T16:53:09+08:006-Jul-2021|Categories: Articles|Tags: |Comments Off on Is Social Selling the New Telemarketing? Why Outreach on LinkedIn Cannot be the Only Tactic you Use to Generate Sales Leads
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