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Resources about “Lead generation“

Learn how to effectively identify potential prospects who would have genuine interest in your software.

Successful Outbound Lead Generation Tactics for Q4

It’s the mad dash at the end of the year. We’re in Q4 and time is going by fast. Everyone wants to finish off 2021 with a bang and kick off 2022 on the right foot. So what are some strategies that you can be doing in order to generate better leads? That is the topic for today’s Software Marketing Made Simple episode.

By |2021-10-12T16:29:20+08:0012-Oct-2021|Categories: Podcasts|Tags: , |Comments Off on Successful Outbound Lead Generation Tactics for Q4
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How Can I Ensure My Outsourced (OEM) Lead Generation Campaign is Wildly Successful?

Liz discusses with William Philipps, one of the Outbound Lead Generation experts at MediaDev, insights and tips on how to ensure the success of a lead generation program targeting ISV-OEM.

By |2022-08-09T18:05:37+08:0017-Aug-2021|Categories: Podcasts|Tags: , |Comments Off on How Can I Ensure My Outsourced (OEM) Lead Generation Campaign is Wildly Successful?
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Is Social Selling the New Telemarketing? Why Outreach on LinkedIn Cannot be the Only Tactic you Use to Generate Sales Leads

Many people believe that telemarketing and cold calling are tactics of days past, but the more I think about it, the more I believe that that’s just a nice excuse to hide behind because let’s face it- calling makes people uncomfortable.

By |2022-02-18T16:53:09+08:006-Jul-2021|Categories: Articles|Tags: |Comments Off on Is Social Selling the New Telemarketing? Why Outreach on LinkedIn Cannot be the Only Tactic you Use to Generate Sales Leads
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Introduction to Lead Generation Strategies: What Is a Lead?

Liz walks us through the criteria for validating a lead as a valid business opportunity.

By |2022-04-05T16:16:05+08:007-Jun-2021|Categories: Podcasts|Tags: |Comments Off on Introduction to Lead Generation Strategies: What Is a Lead?
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Best Practices For LinkedIn Advertising

Liz talks with Sander Oostewechel (MediaDev Marketing Manager) about the value of launching ad campaigns to promote your content or events on the world’s largest professional social network.

By |2022-02-22T19:25:25+08:0031-May-2021|Categories: Podcasts|Tags: |Comments Off on Best Practices For LinkedIn Advertising
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