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How to Win at B2B Cold Calling

In this episode, Liz and John discuss her new book, Tune In and Dial Out: How to Win at B2B Cold Calling. Listen in and learn practical, tested, and proven tips to help you change your mindset around B2B cold calling, become more effective in your outreach, and turn your leads into loyal customers. Listen to the episode on Apple Podcast, Google Podcasts, Spotify, Breaker, Pocket casts, RadioPublic, or Anchor. Or read the transcript below.SHOW NOTESQuick takeaways from Tune In and Dial Out book [00:32]Common false beliefs about cold calling [01:37]How to combat negative self-talk just before making

By |2022-10-07T13:22:38+08:0021-Sep-2022|Categories: Podcasts|Tags: |Comments Off on How to Win at B2B Cold Calling
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Why “Done With You” Marketing Services Will Change Your Relationships With Your Vendors

I love this new term, “done with you” services.  I don’t know who coined the phrase, but I think it’s great!  It used to be that people would outsource certain business activities (especially marketing) to third-party vendors, that worked in one big black box. Not only would you have no clue who was working on your project, you had little to no visibility into what was actually happening in the background. 

By |2023-10-06T00:26:57+08:0030-Aug-2022|Categories: Articles|Tags: |Comments Off on Why “Done With You” Marketing Services Will Change Your Relationships With Your Vendors
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Why Social Selling is Important for B2B Lead Generation

Marketing has gone through many changes within the past decade. Avenues for leads, reaching new customers, and even how businesses advertise and customers receive adverts have changed drastically within the past few years.

By |2022-08-18T12:54:03+08:0018-Aug-2022|Categories: Articles|Tags: |Comments Off on Why Social Selling is Important for B2B Lead Generation
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Why You Need to Refresh Your Lead Generation Strategies in H2

In today’s business world, the term “lead generation” is everywhere. And for good reason—lead generation is an essential part of doing business in order to generate new sales opportunities and grow revenue.

By |2022-08-10T03:03:45+08:0020-Jul-2022|Categories: Articles|Tags: |Comments Off on Why You Need to Refresh Your Lead Generation Strategies in H2
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How to Focus on the Right Marketing Actions to Take During an Economic Recession

Let’s face it, economic times are hard for everyone these days, and the challenges we are confronting have just begun. 

By |2022-07-13T11:55:15+08:0013-Jul-2022|Categories: Articles|Tags: , |Comments Off on How to Focus on the Right Marketing Actions to Take During an Economic Recession
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