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About Liz Lemarchand

Liz is the Chief Operating Officer of MediaDev, a global IT marketing firm. She has 20+ years of marketing experience and provides strategic counsel to software vendors large and small.

Driving Sales Through Social Selling for Software Vendors

In this webinar, we explain why social selling is an effective way to explore new avenues for sales through LinkedIn.

By |2023-03-07T19:41:09+08:004-Mar-2019|Categories: Videos, Webinars|Tags: |0 Comments

How Social Selling Can Help Generate Traffic to Your Next Event

Promoting events is a great way to make traction with social selling. Make it part of your holistic marketing campaign.

By |2022-03-08T13:54:46+08:0026-Feb-2019|Categories: Articles|Tags: |Comments Off on How Social Selling Can Help Generate Traffic to Your Next Event

Value of Animating Social Media Groups for ISVs

Liz explains why ISVs should be part of online discussions and have a community management strategy to promote their brand online.

By |2020-11-10T12:50:45+08:0026-Feb-2019|Categories: Videos|Tags: |Comments Off on Value of Animating Social Media Groups for ISVs

Why ISV-OEM Relationships Are Important for Building Your Software Business

Liz explains the benefits of embedding specialty features from other software to enhance the overall value of your solution.

By |2020-11-10T12:55:31+08:0018-Feb-2019|Categories: Videos|Tags: |Comments Off on Why ISV-OEM Relationships Are Important for Building Your Software Business

Do’s and Dont’s on Running a LinkedIn Profile for Social Selling

Liz reminds us that social media is a two-way street where you should properly engage on meaningful connections and conversations. Learn more on her upcoming webinar on driving sales through social selling. 

By |2020-11-10T12:55:16+08:0012-Feb-2019|Categories: Videos|Tags: |Comments Off on Do’s and Dont’s on Running a LinkedIn Profile for Social Selling
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