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Resources about “Marketing tips

Improve your marketing acumen with these practical and easily actionable insights, tricks and more.

ISV Marketing: Strategies to Drive Sales and Grow Your Business

Everyone’s curious about ChatGPT and trying out all kinds of queries to test the technology.  We decided to ask it to write an article about ISV Marketing and this is the result…

By |2023-03-21T13:21:23+08:0021-Mar-2023|Categories: Articles|Tags: |Comments Off on ISV Marketing: Strategies to Drive Sales and Grow Your Business

What to Do When You’ve Been Burned by a Marketing Vendor: 5 Tips for Establishing a Great Relationship With Your Marketing Outsourcer

I spend a decent amount of my time each day on business development.  Getting our message out into the world so that we can serve more customers is big part of my mission.  When I look at our wins and our losses, I realize that I have bumped up against one reason in particular why people don’t want to give us a try that I just had to address.

By |2023-03-09T15:22:49+08:008-Mar-2023|Categories: Articles|Tags: |Comments Off on What to Do When You’ve Been Burned by a Marketing Vendor: 5 Tips for Establishing a Great Relationship With Your Marketing Outsourcer

Why Targeting The Right Segment Is Essential For The Success Of Your 2023 Marketing Plan

If you haven’t hyper-segmented your market as part of your marketing plan yet, 2023 is the year to do so!  Hyper-market segmentation not only helps you send the right message to the right people every single time, but it also helps retain customers in the long run.  

By |2023-01-18T13:05:05+08:0016-Jan-2023|Categories: Articles|Tags: |Comments Off on Why Targeting The Right Segment Is Essential For The Success Of Your 2023 Marketing Plan

Tune In and Dial Out: Audiobook Sneak Peek

Here’s a sneak peek of Liz Lemarchand’s Tune In and Dial Out: How to Win at B2B Cold Calling audiobook. The book is full of tips and strategies on how to be successful at cold calling, and hopefully, this will serve you.

By |2022-12-13T13:06:13+08:0013-Dec-2022|Categories: Podcasts|Tags: , |Comments Off on Tune In and Dial Out: Audiobook Sneak Peek

7 Customer Success Tips To Increase Customer Retention

In business, there are plenty of factors that spell success, and many of these factors are a result of our ability to satisfy customers. In today’s competitive market, it is very important for businesses to have a loyal customer base and a steady stream of new customers coming into the fold. Without this, it will be very difficult to sustain business in the long run. This is why customer retention strategies and processes are so important, and it is also why many companies work hard to improve their customer retention rates. 

By |2022-12-07T13:47:13+08:007-Dec-2022|Categories: Articles|Tags: |Comments Off on 7 Customer Success Tips To Increase Customer Retention
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