Resour
ces about “Inbound marketing“
Attract, convince, convert and engage with your audience through online channels.
Knowing which type of content to use when will really make a big difference.
Liz convinces us of the importance of content and why having a variety that targets your buyer personas is paramount to B2B marketing success.
Considering to hire a writing expert to execute your marketing content? These practical tips should get you started right.
Now more than ever, software vendors continue to see the benefits of content marketing for growing their business. Here’s how you can optimize it to boost your brand visibility and generate leads.
You may think you know your audience, but taking the time to develop buyer personas is one of the most effective ways you can prove it.
