How to Get the Most Out of Your Content
Now more than ever, software vendors continue to see the benefits of content marketing for growing their business. Here’s how you can optimize it to boost your brand visibility and generate leads.
Why Telemarketing Is Important and How You Can Do It Well
Here are five easy but effective things you can do now to make you an expert in cold-calling.
State of the ISV Community for Q2 2018
We have interviewed top executives of ISVs across EMEA and APAC to understand how ISVs interact with other ISVs and what challenges they are facing. In this infographic, we present our findings on critical elements of the ISV community: partnerships, business challenges and information sharing.
Why OEM Partnerships are the New Marketing El Dorado for ISVs
More ISVs should consider working with peers who complement their value proposition and even broaden their potential market reach. Find out why the mutual benefits go way beyond just having “more features”.
Top 5 Resources for ISV Marketers
We know it’s challenging to find marketing insights that are specifically written with software vendors and value-added re-sellers in mind. Aside from our blog, here are five sites that you may want to check out.
