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Resources about “ISV-OEM partnerships

Boost your software sales through marketing insights about ISV-OEM partnerships, partner recruitment, reseller networks and more.

Why ISV-OEM Relationships Are Important for Building Your Software Business

Liz explains the benefits of embedding specialty features from other software to enhance the overall value of your solution.

By |2020-11-10T12:55:31+08:0018-Feb-2019|Categories: Videos|Tags: |Comments Off on Why ISV-OEM Relationships Are Important for Building Your Software Business

What You Can Do When Your Resellers Are Not Reselling

Liz provides useful tips on how you can help your reseller network yield better sales results.

By |2020-11-11T13:50:09+08:0011-Dec-2018|Categories: Videos|Tags: |Comments Off on What You Can Do When Your Resellers Are Not Reselling

Conquer Europe Through Software Resellers

In this webinar, we explain why resellers are a great way for software vendors to expand their business abroad.

By |2021-02-21T08:14:54+08:007-Nov-2018|Categories: Videos, Webinars|Tags: |Comments Off on Conquer Europe Through Software Resellers

Why OEM Partnerships are the New Marketing El Dorado for ISVs

More ISVs should consider working with peers who complement their value proposition and even broaden their potential market reach. Find out why the mutual benefits go way beyond just having “more features”.

By |2023-02-02T16:35:49+08:005-Jul-2018|Categories: Articles|Tags: |Comments Off on Why OEM Partnerships are the New Marketing El Dorado for ISVs

5 Tips for Marketing to Channel Partners

Providing comprehensive marketing support to your resellers really takes effort beyond what you do to reach direct consumers. It may consume energy, resources and time, but it’s worth it. If you think you need more convincing, consider these pointers.

By |2023-01-27T15:54:26+08:0030-May-2018|Categories: Articles|Tags: |Comments Off on 5 Tips for Marketing to Channel Partners
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