Podcasts
Don’t feel like reading articles? Listen to these perceptive talks about ISV marketing, sales and channel partner recruitment.
Liz and Tristan discuss what makes up augmented reality, how consumers use it and why more businesses are implementing the technology to enhance their solutions.
Liz and Marnelie discuss why maintaining a proper process for managing evolving data is paramount to having a healthy marketing database.
Liz explains why marketing, much like weight loss, is a journey where consistency is key.
Liz and Rosell discuss the importance of quality assurance in lead generation.
Here’s a clip from Liz and Lorenzo’s podcast episode where they discuss the importance of the entire sales funnel, and why you’re missing out on a lot of valuable information if you only look at sales-qualified leads.
