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Resources about “Marketing tips

Improve your marketing acumen with these practical and easily actionable insights, tricks and more.

Why Sales & Marketing Gets a Bad Rap and What You Can Do About It

In order to get good at marketing or sales and eradicate the bad reputation looming over our heads, we need to understand the role we play, and the ethical boundaries we are not willing to cross.

By |2022-05-19T17:22:04+08:0019-May-2022|Categories: Articles|Tags: |Comments Off on Why Sales & Marketing Gets a Bad Rap and What You Can Do About It

5 Marketing Challenges That Are Really Opportunities

B2B marketing for software vendors can be tough and challenging, but here’s what you can do to overcome them.

By |2022-06-23T14:34:24+08:0018-May-2022|Categories: Articles|Tags: |Comments Off on 5 Marketing Challenges That Are Really Opportunities

Why Investing in Marketing Qualified Leads Is Good for Your Business

It may take more time to educate and nurture some of your prospects, but don’t lose hope nonetheless.

By |2022-04-28T14:22:48+08:0028-Apr-2022|Categories: Articles|Tags: |Comments Off on Why Investing in Marketing Qualified Leads Is Good for Your Business

10 Landing Page Best Practices for Software Vendors in 2022

For any successful marketing campaign to work, it’s important to have great landing pages that can be used as support to educate, nurture, and convert top-of-the-funnel leads into viable sales opportunities. 

By |2022-05-19T17:29:59+08:0020-Jan-2022|Categories: Articles|Tags: , |Comments Off on 10 Landing Page Best Practices for Software Vendors in 2022

How to Up-Level Your Marketing Skills

Whether you’ve been working in marketing for a long time or not, habit and routine can lead to complacency if you’re not careful. It’s important to be especially weary of becoming stagnant, and generating “passing” results; the type of outcomes that are not terrible, but not transcendent either.

By |2022-05-19T17:35:21+08:001-Dec-2021|Categories: Articles|Tags: |Comments Off on How to Up-Level Your Marketing Skills
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