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Resources about “Lead generation

Learn how to effectively identify potential prospects who would have genuine interest in your software.

Why Is QA an Integral Part of the Lead Generation Process

Liz and Rosell discuss the importance of quality assurance in lead generation.

By |2021-01-18T09:48:07+08:0019-Jan-2021|Categories: Podcasts|Tags: |Comments Off on Why Is QA an Integral Part of the Lead Generation Process

Why High Quality Leads Are Not a Commodity

Recently, it has come to my attention that there are more and more marketing boutiques popping up left and right, claiming to be “data-driven” and providing “affordable leads sourced on LinkedIn.”

By |2022-03-02T18:40:15+08:0010-Dec-2020|Categories: Articles|Tags: |Comments Off on Why High Quality Leads Are Not a Commodity

Omnichannel Marketing in EMEA

Liz and Lu discuss the best ways to engage and nurture prospects, and how to convert them to valid sales opportunities. Lu also offers tips on how to generate leads in Russia.

By |2020-12-08T04:23:08+08:008-Dec-2020|Categories: Podcasts|Tags: |Comments Off on Omnichannel Marketing in EMEA

Why You Should Start Preparing Your Next Webinar Now

Hosting online events in 2021 will for sure be a must-have marketing strategy since no one is certain whether or not physical events will even take place at all. But let’s be realistic: with everyone hosting events online, how will you be sure that yours stands out from the crowd?

By |2022-03-02T18:43:17+08:001-Dec-2020|Categories: Articles|Tags: |Comments Off on Why You Should Start Preparing Your Next Webinar Now

The Do’s and Don’ts of Outbound Marketing in the UK

Liz and William discuss the best practices for engaging prospects in the UK to generate highly qualified sales opportunities.

By |2020-11-28T12:00:12+08:0024-Nov-2020|Categories: Podcasts|Tags: |Comments Off on The Do’s and Don’ts of Outbound Marketing in the UK
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