Videos
Watch informative vlogs that talk about useful tips, relevant marketing insights and more.
Liz convinces us of the importance of content and why having a variety that targets your buyer personas is paramount to B2B marketing success.
Liz explains why getting feedback from sales is essential to the success of any marketing program.
Liz walks us through common marketing terms and explains what they mean. Very useful, especially for those new to marketing.
Liz explains why ABM is a strategic way to target businesses with high potential to buy. She also provides useful tips on how to get started.
