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Recent articles

Here’s your weekly dose of practical marketing insights specifically written for ISVs, channel partners and pretty much anyone in software marketing.

Quick Guide to Get GDPR-Compliant

These actionable steps will help keep your company and processes in compliance with the EU General Data Protection Regulation.

By |2020-11-10T13:15:57+08:0011-Aug-2017|Categories: Articles|Comments Off on Quick Guide to Get GDPR-Compliant
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How to Ensure Your Marketing Strategy Remains GDPR-Compliant

Here’s how you do effective telemarketing in the context of GDPR.

By |2020-11-10T13:17:47+08:008-Aug-2017|Categories: Articles|Comments Off on How to Ensure Your Marketing Strategy Remains GDPR-Compliant
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Why You Should NOT Buy Data from a Data Broker

Learn how the new EU GDPR regulations will affect your marketing strategy, and what you can do about it.

By |2020-11-10T13:17:36+08:003-Aug-2017|Categories: Articles|Comments Off on Why You Should NOT Buy Data from a Data Broker
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Why You Should Invite Influencers to Your Next Event

It’s time you think beyond chasing just the decision-makers.

By |2020-11-10T13:00:56+08:001-Aug-2017|Categories: Articles|Tags: |Comments Off on Why You Should Invite Influencers to Your Next Event
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Do Email Blasts Work? How to Maximize your B2B Email Blast Results

If in doubt of your email marketing, here are best practices and stats to help you do it right.

By |2020-11-10T11:11:39+08:0025-Jul-2017|Categories: Articles|Tags: |Comments Off on Do Email Blasts Work? How to Maximize your B2B Email Blast Results
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