ISV Engagement Manager

We are launching a brand-new platform that allows software companies to accelerate their growth. The platform is a spin off start-up project from MediaDev

Who we are looking for:

In order to grow and retain our software vendor community we are looking for an experienced marketing manager to join the team. We vision our ISV engagement manager to be a hands-on professional with an interest in Software and Technology. This position puts you in the driver seat and requires you take initiative and lead the outreach and retainment efforts (including leading the execution of tactics).

Some of the responsibilities for this position include:

  • Developing outreach strategies to meet on-boarding and growth targets
  • Managing the ISV engagement team which consists of outbound and customer engagement specialists to ensure growth and retention of the member base
  • Establishing, monitoring and reporting on the KPIs that evaluate the performance of the team
  • Reaching out to our target audiences through various channels (e.g. Phone, Email, Social media).
  • Establishing and maintaining relationships with community members by educating them on the value of the platform.
  • Help optimize and further develop the platform based on feedback from the ISV target audiences.

The qualifications we require for this position are:

  • Extensive experience with B2B outbound marketing tactics
  • Strong English writing and verbal skills to engage target audiences and community members
  • A deep understanding of marketing strategies and how in- and outbound marketing tactics lead to efficient conversion of platform members
  • Highly organized and capable of reporting on campaign developments independently
  • A degree in Marketing, Sales, Business, or equivalent work experience

Not required but a plus:

  • Experience with marketing in the software and IT industry (familiar with latest technology trends like BI, IoT, software development, AR/VR, blockchain etc.)
  • Worked for a software start up
  • Experience in a marketing agency working for international clients
  • Experience writing content for a tech audience